April 2019 ABWA Monthly Event

Join Us for Our Next Event!

‘Fearfully Good Content”

 April 8, 2019

ECPI University, 7410 Northside Drive

Networking: 5:30 pm

Program: 6:00 to 8:30 pm

Free

 What’s the difference between content that moves dollars from wallets and content that gets passed over? The difference is fear.

 In this session, content expert Melissa Barker, owner of Charleston-based content company, The Show and Tell Co.,  will teach you the same framework she uses to create content for sales teams who secure $1M+ deals.

Whether you’re creating social media ads, sending email, or building a sales presentation, learn how to identity and capitalize on your target’s fears and turn observers into buyers.

 Melissa has had the honor of working for some of the world’s most valuable brands including The Coca-Cola Company, FIFA World Cup, The Weather Channel, and McDonalds.

Today, she uses her expertise in visual design and storytelling to create go-to-market materials for tech and e-commerce brands. One part technologist, one part creative, her ability to transform complex ideas into relatable graphics gives her clients a competitive advantage in the marketplace.

In addition to her work as a marketer, Melissa is the founder of Women Entrepreneurs of Charleston, a membership organization that connects women business owners and teaches the skills most critical to running a business.

Please be our guest for this great session and bring a friend on Monday, April 8, 2019. RSVP to Trina Carter at abwajessaminechapter@gmail.com. We are looking forward to seeing you there.